Light: Requires full sun (6–8 hours daily) for best yield. -- Water: Keep the soil evenly moist, especially during flowering and fruiting. -- Soil: Prefers well-draining, slightly acidic soil (pH 5.5–6.5). -- Fertilizer: Use a balanced fertilizer in early spring and again in midsummer. -- Pruning: Prune old canes after fruiting to encourage new growth. -- Support: Use a trellis or fence to keep canes upright and allow airflow. -- Harvest: Pick when berries are deep red, plump, and come off easily.